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Web design, Programming, Development and SEO

The Top 5 Benefits Of Using Google’S Webmaster Tools

Sunday, November 6th, 2011

Sitemaps

Sitemaps are a great way of telling Google what pages you want to be indexed.

Google will index your site regardless of using a sitemap, however, this tool makes it easier for Google to index those pages you want it to. You can exclude pages if you really want to, but you can use a generator to create the XML formatted file.

Here are some generators:

- DMXZone provide a Dreamweaver extension that will build a sitemap for you in the correct format – http://www.dmxzone.com/go?10538

- Google provide a long list here http://code.google.com/p/sitemap-generators/wiki/SitemapGenerators

- Google talks about Sitemaps here – http://www.google.com/support/webmasters/bin/answer.py?answer=40318&hl=en

Content Analysis

One of the things Google hates is duplicate content, even worse is duplicate Titles and Descriptions (These are the important Meta Tags)

Webmaster Tools will allow you to see if there are any pages with duplicated titles or duplicated descriptions. This is a very important tool to get the most out of these tags

Web Crawl Diagnostic

Once Google has crawled (indexed) your website, you hope all of your pages are visible in the index. This tool can help you find out if Google had problems finding and pages.

Obviously, if Google can find a page, it wont be in the search engine listings.

This can be bad links, moved content or other easily picked up issues

External Links

This shows all of the links into your website from other pages on the internet.

The best thing is the link on the right hand side that allows you to see all of the inbound links.

(Note: this does not show all of the times your website is mentioned, only the working links people can click on to find you)

In basic search engine terms, the more inbound links the better for you

Geographic Targeting

This one is bit more advanced and will affect a smaller number of people. One of the key changes in Google’s delivery of search results is the pre filtering that is done when you search.

Google will filter your results, even if you don’t ask it to.

As an example, if you do a search for a topic and DO NOT select the “web pages from this country” button your results are still biased towards the country Google believes you are in.

Alternatively, if you select the “web pages from this country” button, you will get results that Google think are directed to that country.

How does it do this?

It shows results for either websites with a country specific suffix ie .nz for New Zealand, or websites that are hosted in that country.

However, if you have a .com website hosted not in New Zealand, you will not be found in the search results for that country specific search.

The solution is to use Google’s Geographic Target, where you can specifiy the county you want to target (Only one, though)



There are plenty of other Tools, including Keywords, Search Phrases etc.

So Webmaster tools is a must have for all Web Designers, but also for those business owners who are keen to see how their sites are performing in Google.

The Benefits of Client-side Scripting

Saturday, July 9th, 2011

Forms allow the user to communicate with the site by writing comments to the Webmaster or individualizing data output. A form is a graphical user interface (GUI) and presents entry fields, checkboxes, scrolling lists, pull-down menus, etcetera. In HTML, all form elements are placed in the “form” tag. The CGI program in the CGI directory is utilized in this scenario for the processing of the form’s input once the “Submit” button has been pressed. If a Web designer is unable to access the CGI directory, the user’s form will have to be sent to an e-mail address with the mailto action.

One example of a library’s use of forms would be an online request for the help of a reference librarian, which would likely consist of the user’s name, e-mail address, and question. Another potentially popular HTML form would be a book-buy suggestion box online, with which users could suggest specific book titles for the library to purchase. Another appropriate form for library Web pages would be a library feedback page for comments and complaints.

After the information has been submitted, the URL displays an altered combination of text. The original URL may look like “…/cgi/020398.htm”, while the altered URL might look like “…/cgi/020398.htm?in=hello+there&button=Send.” The latter URL is the encoded URL, and what is read by the CGI. The part of the URL before the question mark is the part that the server will use to determine which CGI script to run. The part of the URL after the question mark is the encoded data from the user. In the example above, the “in” element represents the text box used in the form and contains the value “hello+there”. The “button” element of the URL represents the “Submit” button in the form and contains the value “Send”.

While the simplest method of saving data from a form is to write it to a local file, it may not be the best. When data are sent to a server, a CGI program can connect to a database and save the information there, or it can send the data to another Web site. CGI programming is a server-side technology and many server-side programming languages exist that can be made to work as a CGI program.

A server-side language is one that runs from the server, which keeps the client from seeing the code, and does not require that the browser support the language being utilized from the server. A Web programming language that resides on the client’s side is one that downloads to the user and runs from the user’s computer. The benefit of client-side Web programming is that the code can execute on the downloaded page rather than having the data sent to the server to be executed, which takes more time. Client-side scripting compared to server-side scripting can reduce server load by 80%. A negative aspect of this arrangement is the potential for old browsers to not work with the scripting languages. Client-side scripting has remained primarily useful only for limited, controlled intranets where webmasters can be sure that all users are using the same browser software to view web pages.

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Why Search Engine Optimization is so Growing

Monday, January 17th, 2011

Search Engine Optimization is a part of Internet Marketing. In present time every man wants business through the Internet, because it is very low cost way of advertising and attracting customers. At present time any person who wants any thing, he only goes to search Engine and type his query in search engine in this case who is on top in search engine will get the business.

Search Engine Optimization (SEO) is very new and interesting field at present time. Search Engine Optimization is a strategy and tactics by which we improve ranking of our website in various search engines. SEO is work of passion because it takes time. There are mainly two parts of SEO:

1. On page Search Engine Optimization

2. Off Page Search Engine Optimization

On page Search Engine Optimization:

On page Search Engine Optimization is very important part of the SEO. It contains lots of things. It is also known as Website Optimization. In on page optimization make the changes in website to make it search engine friendly. So that Spider and indexer of Search Engines crawl it easily. Most of promotion of our site depends on On-Page Optimization.

Few on page Search Engine Optimization Factors, which are very important:

1. Keywords:

 Keywords can be a single word or phrase. Keyword Research is very important part of On Page optimization. All traffic depends on it. So it should be done very carefully.

2. Metatags:

It contains three parts Title, Description and Keywords.

3. Keyword Density:

Keyword Density shows how many times your keywords are repeated in your content in natural way

4. Link Optimization:

It is important to optimize your internal & external links for search engines as  well as to give visitors a better navigation in website.

5. Navigational Links:

Generally Navigational Links are used at the top of the web page, so the user can go directly on the desired page.                 

Off Page Search Engine Optimization:

Off Page Search Engine Optimization is done to increasing the back links of our site. It’s very time consuming process but it is also very important part of SEO. There are few very common work of Off Page Search Engine Optimization.

1. Directory Submission:

2. Article Submission

3. Press Release Submission

4. Blogging

5. Blog Comments

6. Forum Discussion

Search Engine Optimization Tutorial is a platform where we can learn SEO. We can get information related to Search Engine Optimization, on page Search Engine Optimization and Off Page Search Engine Optimization.

< a href=” http://searchengineoptimizationtutorial.blogspot.com/”; target=”blank”> Search Engine Optimization Tutorial

< a href=”http://seo-practice.blogspot.com”; target=”blank”> Search Engine Optimization

Effective and Creative Web Designing Factors That You Need to Consider

Thursday, December 10th, 2009

Your website is the virtual mirror of your company. Every smallest detail should be taken care while creating the website. May be you are in the business of flowers, food & beverage, garments, or providing any special service, it is not necessary that you own a webmaster team. And if you are thinking to appoint a new webmaster team it will surely an expensive decision that you are taking. Instead of appointing any team, you should consult with web design company that will help you to create a website. Here, you can save lots of your money. You should always consult with a professional and creative web design company who will able to understand your business and also come up with new ideas.

Your website should be clear and simple navigation menus to it, so that one can easily understand and even surf by children as well. Content should simple and short that can be easily understand by 8th standard children. Don’t try to make your website complicated. It should be attractive and user-friendly. Usually, a website consist multiple pages, therefore it is advisable to have a menu that is kept to the left hand side of a web page or at the end of the web page so that user can easily browse different pages of your website easily.

Effective and attractive designing of website is not easy. It needs professional and creative handling of the web design project. In a professional web designing company, lots of people are engages in making the website perfect like developers, programmers, designers, SEO experts, etc. Making use of services which are offered by professional and experienced web design company always helpful for you. Web development and designing always goes together in producing websites with better design and functions. Web designing company can conceptualize your website and make it virtual mirror of your business with the use of flash, multimedia, graphics, and animation.

While consulting with any web designing company, it is advisable to tell them to make website simple but interesting with proper coding and formatting. Website should be designed with keeping in mind about the target audience and market. With the advanced technology, you can easily find thousands of web designing companies that can work effectively for you at reasonable price.

Olive is the renowned web design company in Delhi that provides reliable and cost effective web design services as per your needs. They first understand your business and then work according to it.